Whiteboard
Idea Jam
Group
Brainstorming
WHAT WE ARE DOING
WHY WE ARE DOING IT
writing down, drawing, and sharing as many game ideas as possible on the whiteboard.
to select the future game concept that you and a partner will develop through prototyping
ACTIVITY MATERIALS
BEFORE WE START
Review the Brainstorming Guide
The goal of brainstorming is to create a generative list of ideas - that means ideas that have lots of room to grow - for potential projects that you can continue to explore. Think of these ideas as seeds that will grow and transform into your project.
1 - ENCOURAGE WILD IDEAS
2 - SUSPEND JUDGMENT
4 - BUILD ON IDEAS
5 - BE VISUAL
3 - GO FOR QUANTITY
Wild ideas can often give rise to creative leaps.
Don’t shoot down someone else’s idea.
Aim for as many ideas as possible.
Build and expand on the ideas of others.
Sketch your ideas.
ENCOURAGE
WILD IDEAS
Wild ideas can often give rise to creative leaps.
Shout out bizarre and unworkable ideas to see what they spark off. No idea is too ridiculous. State out any outlandish ideas. Exaggerate ideas to the extreme.
SUSPEND
JUDGEMENT
Don’t shoot down someone else’s idea.
The evaluation of ideas takes up valuable brain power which should be devoted to the creation if ideas. Therefore do not judge the ideas until after the brainstorming process. Note down all ideas.
GO FOR
QUANTITY
Aim for as many ideas as possible.
If the number of ideas at the end of the session is very large, there is a greater chance of finding a really good idea. Keep each idea short, do not describe it in detail - just capture its essence.
BUILD
ON IDEAS
Build and expand on the ideas of others.
Try and add extra thoughts to each idea. Use other people’s ideas as inspiration for your own. Creative people are also good listeners. Combine several of the suggested ideas to explore new possibilities.
BE
VISUAL
Sketch your ideas.
Nothing gets an idea across faster than drawing it. It doesn’t matter how terrible of a sketcher you are! It’s all about the idea behind your sketch.
BRAINSTORMING STEPS
30 MINS
15 MINS
30 MINS
Collective Brainstorming
Preparing writing + drawing
Group idea jam pinup
Pin up as many possible ideas as you can. We will try to collect a big number of causes we can design for.
Develop a few of your ideas by drawing what they would look like. How does it deploy ..? How would you describe it to the rest of the studio?
Be prepared to share a few of your favorite ideas. Everyone will speak and draw on the whiteboard. Share as many unique ideas as possible.
GROUP BRAINSTORMING RULES
Start with the Message: Begin by identifying the issue your game will address — whether it's about the environment, health, social justice, or culture. What do you want players to feel, learn, or do after playing?
Design for Connection: Think about how your game brings people together. Is it cooperative, discussion-based, or about shared storytelling? Focus on making interactions meaningful and inclusive.
Build from Mechanics: Explore different game types (puzzle, strategy, trivia, roleplay, etc.). Choose mechanics that support your cause and keep players engaged while reinforcing your message.
1st
Start with a Big Question
Quick discussion:
- “What’s something in the world that needs more attention?”
- “What issue would you like more people to understand or care about?”
- “What challenge do you wish you could help fix?”
2nd
Games for a Cause
Environment
Mental & Physical Health
Education & Culture
Social & Belonging
Climate Change
Water Acess
Endangered species
Anxiety
Impairment
Language
preservation
Cultural Identity
Access to education
Digital
isolation
Inclusion
Each one of you will post on the whiteboard 2 examples per category
3rd
Games for a Cause
Pair up and select 3 causes that interest you
Environment
Mental & Physical Health
Education & Culture
Social & Belonging
Climate Change
Water Acess
Endangered species
Anxiety
Impairment
Language
preservation
Cultural Identity
Access to education
Digital
isolation
Inclusion
4th
Cause X Game Type
Pair up and select 3 causes that interest you
Environment
Mental & Physical Health
Education & Culture
Climate Change
Anxiety
Language
preservation
Card Game
Strategy Game
Trivia Game
Puzzle Game
Card Game
Quest Game
Card Game
Strategy Game
Word Game
Party
Card
Strategy
Coop
Trivia
Puzzle
Word
5th
Selecting one idea
Select one type of game per idea and think of possible game outcomes
Climate Change
Anxiety
Language
preservation
Card Game
Strategy Game
Trivia Game
Puzzle Game
Card Game
Quest Game
Card Game
Strategy Game
Word Game
Players use a set of True or False cards to learn about climate change
Players navigate calming environments by solving soothing logic puzzles. Each puzzle represents a common anxiety trigger or emotion.
Players complete word puzzles to reveal the "lost magic" of the language — phrases, proverbs, or poetic expressions.
6th
Sketching ideas
Select one game idea and think of 3 ways the game could look like
Language
preservation
Word Game
Players complete word puzzles to reveal the "lost magic" of the language — phrases, proverbs, or poetic expressions.
Each face contains mysterious symbols. Players decipher phonetic matches (runes to letters/sounds) to slowly uncover the full language puzzle.
A branching crossword or word grid with mysterious clues tied to cultural meanings.
Players listen to short audio clips (a spoken proverb, a traditional chant) and match the meaning, rhythm, or word fragments to a visual puzzle.
Version 1
Version 2
Version 3
7th
Game Idea Selected
Pick one idea to move forward with. Share out with your classmates
Each face contains mysterious symbols. Players decipher phonetic matches (runes to letters/sounds) to slowly uncover the full language puzzle.
Version 2
Description
In this brainstorming activity, we will generate the ideas that will define the concepts of our group projects.
Deliverables
At the end of this activity, the group will have created a collective pin-up brainstorming board. With this resource, the studio facilitator should take time to partner project pairs and create project folders before the next studio session. The next studio session will begin with the sharing of project concepts and project partnerships.